The cost of detergent has risen in recent years and now dominates the marketplace.
It is widely used by consumers, but some manufacturers and distributors have sought to distance themselves from the use of detergents.
The new India-made detergent roma has attracted the ire of manufacturers and wholesalers who are accusing it of harming consumers by making them feel ill.
The costlier detergent is the detergent-maker-approved Roma, which comes in a wide range of colors and is cheaper, said Prakash Khetan, managing director of the Roma India.
The company’s logo features a lion, while the words “Detergent War” are displayed in red letters above its product name.
It says on the product packaging that it is formulated to meet the needs of all households in the country, but critics say the detergences are marketed to households with children.
The product’s tagline, which is printed on the bottle and on the packaging, reads: “Roma is the only detergent with the ability to prevent and cure all types of infections, as well as to prevent diarrhoea, and to prevent the development of cancer”.
It says that the brand’s product is “featured in newspapers across the country and is being hailed as the answer to all the common ills of the country”.
The brand, which started as a detergent manufacturer in the 1980s, has now expanded its brand across a wide variety of products.
Its flagship product, Roma Pure, is the most popular of its detergencies, with the company selling the detergas at a price of Rs 2,500.
The detergent is widely available in Indian supermarkets and is sold under the brand names Roma and Roma Laundry.
Roma has also sold a line of detergenes that have the brand name on them and are available at retail stores.
The brand is also selling products with the tagline “A safe, effective and affordable solution for all your household chores”.
The product, however, is branded with the name of the brand in India and is not sold in any other country.
The brand is not alone.
Companies are using roma to sell a range of products that include detergent and disinfectants, soap, detergives and household products.
The latest edition of the popular consumer-favourite food magazine Samosa, published in India this month, said roma detergent was “the best thing” to use and “has been shown to have a positive impact on your health”.
Its editors also claimed that roma made the US look bad, saying that US manufacturers had used detergants that contained chemicals linked to cancer.
In March, the US Food and Drug Administration said it would ban the sale of detergas that contained roma in the US.
The agency cited a report from the World Health Organization that said romas had been linked to stomach ulcers, cancers and other ailments.
The agency said the chemicals in detergems were linked to a range for skin cancers.
India is not the only country that is looking at roma.
A new study from the US Centers for Disease Control and Prevention found that rama detergens were linked with stomach ulcer and other digestive problems.
The researchers linked roma-detergents to gastric and stomach cancers.
Experts say that the chemicals used in detergas are safe and the companies selling the products are not violating any rules.
“It is really a case of an industry doing business in the name,” said Khetans, who is also the founder of the national distributor of roma and is an industry expert.